Hi,
I'm Keumy
Recruitment marketing specialist with
12+ years of professional experience.
Having worked with top-tier organizations such as Alcoa, Bombardier, and the business schools of McGill University and Concordia University, my expertise lies in planning and implementing 360-degree marketing strategies to attract and engage top talent. With a data-driven mindset, a compelling storytelling method that keeps candidates in mind and a comprehensive diversity and inclusion approach, I help organizations unlock recruitment marketing tactics, tools and practices that deliver tangible results.
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Having also worked with both international and local MBA students from two top universities, I understand the keys to success in an ever-changing and competitive job market. Leveraging Linkedin as a networking tool and strategic approach, I guide students and candidates through their career journey and equip them with the tools they need to secure their next opportunity.
As an organization, I can help you with:
01
Analyzing and assessing your employer or institution brand to build its strategy with a focus on diversity, equity and inclusion
02
Developing, deploying and leveraging your
value proposition
for attraction and retention purposes
03
Improving and tracking your brand awareness and candidate reach using social media and other channels
As an individual, I can help you with:
01
Identifying your career goals, refining your career path and your strategic approach to your job search
02
Networking, resume reviews, behavioural interview preparation and salary negotiation.
03
Leveraging your Linkedin profile and Linkedin as a networking tool to its utmost capacity.
What people say:
More detailed list of my services:
360-degree analysis and strategic plan for institution's branding
and marketing management
Tactical higher education program-specific recruitment marketing, including social media and content strategy
Employer / program value proposition research, development and deployment to improve attraction and/or retention
Online and in-person trainings on social media branding for
recruitment and talent acquisition teams
MBA and Master-level program admissions and subsequent job market career coaching for individuals
Contact information:
Keumy Brochet (She / her)
Recruitment Marketing Specialist & Career counselor
Tel: 514-224-3975 |